tag:blogger.com,1999:blog-38781752011-12-14T18:43:03.506-08:00Search Me.Lindahttp://www.blogger.com/profile/10473068877699457356noreply@blogger.comBlogger351100tag:blogger.com,1999:blog-3878175.post-65520630915458986912009-04-28T12:13:00.000-07:002009-04-28T12:16:56.617-07:00

She's for sale...2001 Saab 9-3 SE Convertible TurbochargedLow Mileage (128,000 km as of April 1, 2009), Still under Extended Warranty, Never been Off-Warranty, Excellent Condition, meticulously cared for used Saab for Sale. Summer’s Coming... bring down the top on your sweet new black Saab convertible.

Lindahttp://www.blogger.com/profile/10473068877699457356noreply@blogger.comtag:blogger.com,1999:blog-3878175.post-74524629586038708762008-07-02T09:44:00.000-07:002008-07-07T10:58:36.492-07:00

Beer lovers will enjoy this new beer site - flashy execution of a web sized mega keg with a way too long URL:http://www.molsoncanadian.ca/megakeg/ldamk.php?page=%2Fmegakeg%2F%3FkeepSession%3D1And this is an interesting new one from Labatt: It reminds me of Rick Brown's work on previous Labatt executions http://www.beerdeals.ca/

Lindahttp://www.blogger.com/profile/10473068877699457356noreply@blogger.comtag:blogger.com,1999:blog-3878175.post-5152754199546395062007-11-20T10:24:00.000-08:002007-11-20T10:31:57.325-08:00

Hi - my blog does not in any way represent the thoughts and opinions of anyone at henderson bas.... but having said that.... we are growing and have positions to fill so I'm enjoying the role of corporate shill today.We are looking for all of the following:Digital Analytics Co-ordinator - Entry Level Account Management - All Levels - We'll train the right person - No experience

Lindahttp://www.blogger.com/profile/10473068877699457356noreply@blogger.comtag:blogger.com,1999:blog-3878175.post-62392610794667909422007-11-07T12:49:00.000-08:002007-11-07T12:55:09.801-08:00

It was really fun to work on a site and promotion campaign that targetted ME for a change. The mastermind behind this site is a childless gay man by the way. Go Figure! I was involved from brainstorm through to buzz generation. Fun!oohhhhhh..... look at my pretty pretty link bait badges.

Lindahttp://www.blogger.com/profile/10473068877699457356noreply@blogger.comtag:blogger.com,1999:blog-3878175.post-16528437707745120102007-10-17T10:06:00.000-07:002007-10-17T10:14:36.459-07:00

Unfortunately we haven't updated our corporate website (www.TheNiceAgency.com) recently. However, some talented individual has created a blog that showcases some online work we've done this year. Want to see some of the more recent work we've done at henderson bas, Canada's most awarded interactive agency? Then just head on over and enjoy...

Lindahttp://www.blogger.com/profile/10473068877699457356noreply@blogger.comtag:blogger.com,1999:blog-3878175.post-54833204909418067722007-10-09T08:20:00.001-07:002007-10-09T08:26:39.804-07:00

Negative match is a great tool, but it has to be used appropriately.I posted a comment on this blog because not only do I disagree with some of his statements, but he is using a campaign that I'm pretty close to as an example ;)

Lindahttp://www.blogger.com/profile/10473068877699457356noreply@blogger.comtag:blogger.com,1999:blog-3878175.post-17098453402215227392007-09-18T07:34:00.000-07:002007-09-18T08:42:21.083-07:00

I just found out the very sad and shocking news that the President of Vonage Canada, Bill Rainey, died last month (August, 2007). I met Bill in October or November 2004 when the agency I was with pitched and won the Vonage online business as they entered the Canadian marketplace. I worked on it for two years until November 2006. Bill Rainey, Joe Parent and Patti Jordan started that business in

Lindahttp://www.blogger.com/profile/10473068877699457356noreply@blogger.comtag:blogger.com,1999:blog-3878175.post-47250811986319092962007-09-18T07:33:00.000-07:002007-09-18T07:34:43.509-07:00

ooohh.... just noticed that my mercedes images below actually fit into my blog now (they were too big before). Good job henderson bas mercedes team :)

Lindahttp://www.blogger.com/profile/10473068877699457356noreply@blogger.comtag:blogger.com,1999:blog-3878175.post-23077306026365076272007-08-17T15:40:00.000-07:002007-08-17T15:42:55.591-07:00

Here is an example of some of our link bait from the last post (needs a bit of help huh...?!)Mercedes Benz C Class 2008another one: Mercedes Benz C Class 2008what a beautiful car.

Lindahttp://www.blogger.com/profile/10473068877699457356noreply@blogger.comtag:blogger.com,1999:blog-3878175.post-11392820360511088532007-08-16T15:07:00.000-07:002007-08-17T15:33:08.902-07:00

I'm working on the second blog seeding campaign I've ever done today. The first one was awesome and I'm excited to apply some of the things I learned from the first one to this one.This was the first one:http://www.google.com/search?q=the+art+of+wii&sourceid=ie7&rls=com.microsoft:en-US&ie=utf8&oe=utf8for this site: http://theartofwii.nintendo.com/and right now I'm working on the

Lindahttp://www.blogger.com/profile/10473068877699457356noreply@blogger.comtag:blogger.com,1999:blog-3878175.post-13162877137733411052007-04-17T07:44:00.000-07:002007-04-17T07:45:38.322-07:00

What a power move — Google announced on April 13 that it has acquired DoubleClick. In this article I elaborate on 6 reasons why this is a power move, and what we should be looking for in the near future from Google.Read my blog here: Read Google Buys DoubleClick - Another Power Move

Lindahttp://www.blogger.com/profile/10473068877699457356noreply@blogger.comtag:blogger.com,1999:blog-3878175.post-1162500622740042742006-11-02T12:37:00.000-08:002006-11-02T12:50:22.750-08:00

I'm leaving Brandworks today... for another gig. I loved working at Brandworks, but it's time to move on. We often used to go into pitches saying 'we are the pirates, not the navy!', which, despite the cheese factor, i always liked.So here is a poem I ripped off of some guy on the web named Tom Smith. Then i added my own Brandworks touch to it. My own user generated content if you will!Most

Lindahttp://www.blogger.com/profile/10473068877699457356noreply@blogger.comtag:blogger.com,1999:blog-3878175.post-1156900977452899552006-08-29T17:55:00.000-07:002006-08-29T18:29:04.816-07:00

Wow - This is a bit of a shocker.Anyone who took a look at my computer desktop in the last month would have seen the guy in this picture peering up out of the haze of forgotten files and shortcuts.Am i having an affair with a short sited geek (and here i use the term 'geek' in the most complimentary of ways)?Uh... no. This is Danny Sullivan, the center of the search engine marketing universe. [

Lindahttp://www.blogger.com/profile/10473068877699457356noreply@blogger.comtag:blogger.com,1999:blog-3878175.post-1156897042307997822006-08-29T16:26:00.000-07:002006-08-29T17:50:48.926-07:00

It seems like there has been a big stretch of time since the April Search Engine Strategies conference where it's been nose to the grindstone.... work work work. No conferences, no interesting discussion, no schmoozing. That's probably because I joined Brandworks in May, working on building the search marketing side of their new interactive division.So far, so good. We have several great clients

Lindahttp://www.blogger.com/profile/10473068877699457356noreply@blogger.comtag:blogger.com,1999:blog-3878175.post-1146104098351176162006-04-26T23:02:00.000-07:002006-04-26T19:47:05.940-07:00

Just finished up at the Toronto 2006 Search Engine Strategies conference. It was a regular geek-fest, what with the Linux convention upstairs and us searchnerds in the basement. Pocket protectors everywhere. My kind of event.I had a great time and got to meet more people than I usually do in a month. I'll have to lock my introverted self back up in my office for a week to recover.Thoughts on SES.

Lindahttp://www.blogger.com/profile/10473068877699457356noreply@blogger.comtag:blogger.com,1999:blog-3878175.post-1146104628845881132006-04-26T19:15:00.000-07:002006-04-26T19:23:48.853-07:00

I got a chance this week (thank-you Sean Patrick and Gillian Chubb) to visit Sheridan College's New Media show -- which showcases the work of graduating students from this program.Two words describe how i felt after looking at some of the work on showcase -- Blown Away. I can't believe the talent of the folks in this program, and the amazing work that I saw. You can take a look at their online

Lindahttp://www.blogger.com/profile/10473068877699457356noreply@blogger.comtag:blogger.com,1999:blog-3878175.post-1144289080948280922006-04-05T18:43:00.000-07:002006-04-26T19:24:53.833-07:00

I think I was a lawyer in a previous life... but in this one I didn't want to put in the extra years of university.However, I love to bite into a good legal question... and these days the question of whether putting a competitor's trademarked term as a keyword in your pay per click campaign is legal or not comes up from time to time.I hope to help clarify the current status of the answer to that

Lindahttp://www.blogger.com/profile/10473068877699457356noreply@blogger.comtag:blogger.com,1999:blog-3878175.post-1139161868915042782006-02-05T09:43:00.000-08:002006-02-05T09:52:58.366-08:00

One of my ongoing challenges as I get busier and busier is ... how do i keep up with client work, run my business and still stay sharp in terms of what is going on in SEO, SEM, and the Online world in general? Here are two great solutions that allow me to disconnect my eyeballs from my computer once in a while and stay in tune with what's new: 1. WebMasterRadio.fm -- I can work out, listen to '

Lindahttp://www.blogger.com/profile/10473068877699457356noreply@blogger.comtag:blogger.com,1999:blog-3878175.post-1138825715096869432006-02-01T12:24:00.000-08:002006-02-02T14:31:18.336-08:00

I’m away today for a conference held by Atlas (one of the companies that I use for paid campaign bid management).They are an expensive bidding tool, but attending a conference like the one they are putting on today is one of the benefits of paying a premium – there is some serious IQage in this room today and they are very openly sharing a lot of cutting edge and really fascinating insights.

Lindahttp://www.blogger.com/profile/10473068877699457356noreply@blogger.comtag:blogger.com,1999:blog-3878175.post-1137640455330797412006-01-18T19:10:00.000-08:002006-01-18T19:14:15.340-08:00

Just came across this site: http://www.adotas.com/ Seems to be a really good mix of articles that address new media and traditional media and finding a 'happy medium' (sorry - that wasn't really intended) between them both. Interesting articles about topics from search marketing to cross media optimization.

Lindahttp://www.blogger.com/profile/10473068877699457356noreply@blogger.comtag:blogger.com,1999:blog-3878175.post-1137294952864741532006-01-14T19:15:00.000-08:002006-01-14T19:40:33.540-08:00

Ninety-nine percent of Google’s revenue comes from pay-per-click advertising. While Overture (now Yahoo Search Marketing) came up with the PPC advertising model first, Google elevated it to a whole new level of success. Many companies would sit back and watch the dollars roll in. But not Google. They’ve never stopped introducing changes to the Adwords system. And their latest announcement takes

Lindahttp://www.blogger.com/profile/10473068877699457356noreply@blogger.comtag:blogger.com,1999:blog-3878175.post-1135268577905928732005-12-22T08:00:00.000-08:002006-01-14T19:39:52.783-08:00

Got my password and login to the MSN Ad Centre Beta today. It's so exciting to have another PPC platform to start playing with! I know there are 100s out there, but this is the new big boy on the block.... so it's not going to be another case of signing up for a new network that doesn't get results. (Well, maybe at the start... but i have some faith in Microsoft).

Lindahttp://www.blogger.com/profile/10473068877699457356noreply@blogger.comtag:blogger.com,1999:blog-3878175.post-1135267023082302602005-12-22T07:42:00.000-08:002006-01-14T19:38:32.430-08:00

I had the chance to sit on a panel at the Canadian Marketing Association's Digital Media Conference in October on the Search Engine Marketing panel.It's been such a busy few months that I didn't have a chance to write about it before. Here is the link if you want to see the topics covered.http://www.the-cma.org/events/digitalschedule.cfmJune M from OneDegree wrote up a little about the conference

Lindahttp://www.blogger.com/profile/10473068877699457356noreply@blogger.comtag:blogger.com,1999:blog-3878175.post-1131217756106613482005-11-05T11:07:00.000-08:002006-01-14T19:38:08.390-08:00

Good article which includes some points on Google's artificial intelligence strength - an area that I always think is understimated and so far underexploited by Google. Also some interesting info on how Google got into advertising in the first place...October 30, 2005Google Wants to Dominate Madison Avenue, TooBy SAUL HANSELLMountain View, Calif.IN many ways, Larry Page and Sergey Brin seem an

Lindahttp://www.blogger.com/profile/10473068877699457356noreply@blogger.comtag:blogger.com,1999:blog-3878175.post-1129128755707217092005-10-12T07:51:00.000-07:002006-01-14T19:37:31.906-08:00

Here is a list of the White Papers from http://www.enquiro.com/research.asp. Highly recommended reading.WHITE PAPERS:Eye Tracking Study>>Go to Download PageJuly 2005In this paper, you’ll learn about the complex interplay between page elements such as top sponsored links, OneBox results, organic results and side sponsored ads. You’ll learn how our eyes move around the page in excruciating detail

Lindahttp://www.blogger.com/profile/10473068877699457356noreply@blogger.comtag:blogger.com,1999:blog-3878175.post-1129000190595741042005-10-10T20:09:00.000-07:002006-01-14T19:37:13.426-08:00

I've been eyeing this little beauty for a while now:http://www.googlestore.com/product.asp?catid=2&code=GO0120

Lindahttp://www.blogger.com/profile/10473068877699457356noreply@blogger.comtag:blogger.com,1999:blog-3878175.post-1128999384368776912005-10-10T19:51:00.000-07:002006-01-14T19:36:37.833-08:00

Interested in what people are searching for today? You'll find it at these two sites, ad nauseum at:http://buzz.yahoo.com/http://www.google.com/press/zeitgeist.html (as i write this, i notice that the number 1 fastest gaining query on google is..... you guessed it.... "giant squid". Why oh why?)And by the way, if all the x-rated searches were not filtered from those results... you'd be looking

Lindahttp://www.blogger.com/profile/10473068877699457356noreply@blogger.comtag:blogger.com,1999:blog-3878175.post-1128998599976837092005-10-10T19:41:00.000-07:002006-01-14T19:36:13.080-08:00

Search Engine Stats - August 2005 Stats from Neilsen//NetRatings (US of course -- -- i wish it were a little easier to get Cdn stats...)Source: Search Engine Watch5.04 billion searches in August across 65 engines, that's up 10% from the 4.6 billion searches in JulyAverage searches per web searcher grew to 42 in August, increase of 7% from JulyTop Engines for AugustGoogle--46% of all

Lindahttp://www.blogger.com/profile/10473068877699457356noreply@blogger.comtag:blogger.com,1999:blog-3878175.post-1128996034494903582005-10-10T18:55:00.000-07:002006-01-14T19:35:37.036-08:00

Feeding the hand that bites you?If you search for Voice over IP, or Digital Telephony or VOiP or Skype, or any other keyword related to making phone calls over the internet, you'll see that VoIP providers have caught on to search engine marketing pretty quickly. How much money is this industry spending with Yahoo and Google right now? And is there any other industry out there right now where the

Lindahttp://www.blogger.com/profile/10473068877699457356noreply@blogger.comtag:blogger.com,1999:blog-3878175.post-1128977908218625692005-10-10T13:51:00.000-07:002006-01-14T19:34:33.913-08:00

I write so much about Google in my blog, that you'd think that Google was the only search engine out there. Obviously not, but it is the only one that captivates me and puts me in awe - watching and puzzling over each new step it takes into different industries and media.I fell into this industry one day when i realized that the website I'd just built could get thousands of targeted visitors to

Lindahttp://www.blogger.com/profile/10473068877699457356noreply@blogger.comtag:blogger.com,1999:blog-3878175.post-1128977307670123132005-10-10T13:47:00.000-07:002006-01-14T19:32:38.573-08:00

It's fascinating to see the directions that Google is expanding in. Here's an article from one of the best Search sites - Search Engine Watch... about "Google, the Telecom Provider"Google: The Telecom Provider, Leases Massive Amount of Space in NYCThe NY Post article (reg. required, free): Google Feeling Lucky, offers a massive amount of fuel to the Google, your telecom company story. According

Lindahttp://www.blogger.com/profile/10473068877699457356noreply@blogger.comtag:blogger.com,1999:blog-3878175.post-1128748658349391012005-10-07T22:17:00.000-07:002006-01-14T19:32:00.186-08:00

You've got to be kidding me....http://top-seo-google-search-engine-optimization-ranking-specialist.com/

Lindahttp://www.blogger.com/profile/10473068877699457356noreply@blogger.comtag:blogger.com,1999:blog-3878175.post-1128748531972809272005-10-07T22:14:00.000-07:002006-01-14T19:30:36.670-08:00

... How the heck is anyone supposed to keep up with this industry and get work done too?Try Google Reader:http://www.google.com/reader/things/intro

Lindahttp://www.blogger.com/profile/10473068877699457356noreply@blogger.comtag:blogger.com,1999:blog-3878175.post-1128745743243765202005-10-07T21:28:00.000-07:002006-01-14T19:29:30.976-08:00

Tell me this isn't a cool way to look at industry news (how effective I cannot say, but cool nonetheless):http://news.com.com/2104-1038_3-5800732.html?tag=st.bp

Lindahttp://www.blogger.com/profile/10473068877699457356noreply@blogger.comtag:blogger.com,1999:blog-3878175.post-1128745290494153482005-10-07T21:15:00.000-07:002006-01-14T19:42:37.106-08:00

Want to get a crash course in Search Marketing (with a little emphasis on the Canadian side of the border)?1. Research people and companies CMA digital marketing panel. Look at white papers, books and and blogs they've published.2. Research market share of players in ppc market3. Find the map of who feeds who – for Canada vs. US. Source: Bruce Clay?4. Read the last 5 months of searchenginewatch5.

Lindahttp://www.blogger.com/profile/10473068877699457356noreply@blogger.com